Inbound Marketing Summit Blog

Learn How and When to Do a Website Redesign for Marketing Results with Mike Volpe

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Conference Session:

Website Redesign - When to Do It & How to Do It Right for SEO & Marketing Results

A business' website is an increasingly important asset, and many companies are now embarking on website redesign projects to "improve" their websites. However, in order to really get the most out of a website redesign, companies need to construct their website in the context of a greater Internet marketing strategy. This session will cover the basics of SEO and crafting an Internet marketing strategy to get the most out of your website.

Mike Volpe

Mike Volpe is VP Marketing at HubSpot, an Internet marketing company dedicated to helping companies leverage inbound marketing to get found online and generate more leads and sales online. Mike has over a decade of Internet marketing experience and is a frequent blogger on the award-winning HubSpot Internet Marketing Blog. Mike is a frequent speaker and hosts a popular monthly webinar series on a variety of inbound Internet marketing topics. He holds an MBA from the MIT Sloan School of Management and serves as Co-Founder and Director of the Boston Scholars Program.

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