IMS attracts forward looking PR, business executives and leading marketing professionals from top organizations like American Express, Cisco, EMC, JetBlue, LL Bean, MIT, Pearson, PepsiCo, SAP, Staples, and TD Bank, plus innovative solution providers, along with creative digital and social media practitioners, researchers and management consultants.
Brad Blake | VP Social Media at Hill Holliday
With a career that’s spanned the worlds of television, interactive production and implementing social media strategies for the Massachusetts Governor’s Office, Brad brings a unique perspective to his role at Hill Holliday. In addition to overseeing social media programs, content and experiences for brands including Bank of America, John Hancock and Harvard Pilgrim, he also helps them utilize and integrate social throughout their entire organization, from customer service to employee training. When not talking too much about social media his dislike of made up holidays that brands love to attach themselves to, he’s usually talking too much about Crossfit or nutrition.
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Bob Collins | Vice President, Digital & Social Media at FleishmanHillard
Collins leads the Digital & Social Media practice with FleishmanHillard’s Boston office, working with global brands, influential knowledge organizations and visionary start-ups. Working along side the digital, social and content teams, Collins serve as the day-to-day lead social strategist for multiple clients. FleishmanHillard is fully integrated marketing agency with local expertise across corporate communications, internal communications, product marketing, social media, video production, design and digital strategy. When Bob isn’t strategizing how to save the digital world, he is day dreaming about being a super hero… oh wait he is, to his amazing son.
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Anne Cushing | Director of Alumni Digital Engagement, Harvard Alumni Association at Harvard University
She is a Marketing & engagement geek and SXSW speaker. Currently working on higher-ed online community building at Harvard University, her current preoccupations include: The future of mobile, social, and the power of digital to create meaningful in-person connections.
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John Doyle | Director of Technology and Communications, Alure Home Improvements
As the Director of Technology and Communications for Alure Home Improvements, John is responsible for the company’s technology and its Social Media presence. Alure is recognized as one of the nation’s leading remodelers, and has completed eight builds for the Emmy Award winning TV show Extreme Makeover: Home Edition. Overall, John has 15 years of experience in the technology industry having worked for such companies as: Lehman Brothers, Merrill Lynch and Cablevision. As a speaker at events such as the 2010 Inbound Marketing Summit – Boston, 2011 – 140 Character Conference Long Island, and the 2011 Fair Media Council Summer Social Boot Camp, John has been able to share his experience with social media platforms and what it has meant to his personal and professional growth. A resident of Bayville, Long Island, John is active in his community having served the local Fire Company for 30 years and is one of only five members to have been elected to the offices of Chief, President and Trustee in their 90 year history. An active Little League and CYO coach, John also enjoys golf, boating, reading and free time with his wife Carolyn and two sons.
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Chet Harding | Co-founder, Improv Asylum
A co-founder of Improv Asylum (as seen on HBO, ABC and profiled in Dewars national advertising), Chet has several years of corporate training experience. Prior to opening Improv Asylum Chet worked at Leo Burnett Advertising and Polaroid. At Polaroid, he was their Director of North American Advertising and PR for four years, overseeing the company’s national advertising, multi-million dollar media buying and planning, and PR. At Leo Burnett, he worked in New Business Development, as well as on the Kellogg’s account, including product development for new cereals.At Polaroid, Chet on a Marketing Excellence Award and worked on several Clio award-winning ads/campaigns. He has also been published in the Harvard Journal of Negotiation.He combines his corporate and acting/directing backgrounds to create a training program that utilizes improvisational techniques to break down conventional corporate thinking and to introduce a new set of skills to drive individual and team success.
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Scott Liewehr | President and Principal Analyst, Digital Clarity Group
Scott is an analyst, consultant, speaker, strategist and writer on topics related to digital content technology. He believes digital content is transforming the enterprise, and strives to provide pragmatic advice and clarity to help organizations through the change. He is the President and Principal Analyst at the Digital Clarity Group (DCG), a research and advisory firm focused on helping leaders navigate the digital transformation, and he is the elected President of theContent Management Professionals association. He is also the host of the monthly CMS-Connected webcast and the chair of the Engagement Track at Gilbane conferences. Scott also serves on the Board of the School for Language and Communication Development, a Pre-K through 12 school for children with autism-spectrum disorders in Long Island and New York City.
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John McEvoy | Founder and Coach, Crossfit Craic
John grew up in Ireland, moved to New Zealand in 2007, then moved to America in 2009. He has been involved in the fitness industry for over 7 years working with people from all walks of life. It was his dream to own his own gym since he was 14 years old and in 2010 that dream came true when himself and his wife, Sara opened the doors to CRAIC to share their world with the public.
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Dave McLaughlin | CEO and Co-Founder, Vsnap
I love to build teams to pursue ambitious projects. I take a leading position in shaping the vision and the goals for the venture, then recruiting and leading the team that will go out and bring that narrative to life. I’ve done this most recently as a Co-Founder of Fig Card, a mobile payments startup acquired in April 2011 by eBay / PayPal. Previously, I’ve done this in film, government, and the non-profit space. Now I’m excited and grateful to do it again with Vsnap, helping businesses use short video messages to bring feeling and a sense of personal connection back into their customer interactions.
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Robert Rose | Strategist in Residence, Content Marketing Institute and Senior Analyst, Digital Clarity Group
As an author, speaker and Senior Analyst with DCG, Robert helps marketers become storytellers. Robert shares his expertise and experience in Content Marketing through thoughtful white papers and research reports. Along side his work with DCG, he is also the Strategist in Residence and brand advisor for the Content Marketing Institute, a featured writer and guest blogger for iMedia Connection, CMSWire and Fierce Content Management. Robert also maintains his own blog at The Mythic Marketer. A recognized expert in content marketing strategy, digital media, and the social Web, Robert innovates creative and technical strategies for a wide variety of clientele. He’s helped large companies such as PTC, First American Title, Valley Crest, American Camp Association, and Nissan tell their story more effectively through the Web. He’s worked to strategize digital marketing efforts for entertainment and media brands such as Dwight Yoakam, Nickelodeon, and NBC. Robert lives in Los Angeles, California, with his amazing wife Elizabeth and their golden doodle Daisy.
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Stephen Saber | Chief Executive Officer, The Pulse Network
Stephen was formerly President of CrossTech Partners and CEO of New Marketing Labs, which merged with The Pulse Network in the spring of 2011. Earlier in his career he was a managing director at Cambridge Technology Partners (CTP) – one of the fastest growing public IT Services companies. CTP became the leading IT consulting and systems integration firm focused on the deployment of client-server based business applications for Fortune 500 clients. Over the past 5 years, Stephen has played a leading advisory role in 4 major M&A transactions ranging from $30M to $450M in Digital Media and IT. He currently guest lectures in the entrepreneurship program at Babson College. Stephen received his M.B.A. from Harvard Business School and B.A. from Harvard University.
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Nick Saber | President, The Pulse Network
Nick previously served as President of CrossTech Media, LLC, managing over 30 events in the technology space, and COO at Exgenex. At CrossTech he was involved with managing 4 acquisitions over the past 5 years. Earlier in his career Nick was a managing consultant at Coopers and Lybrand, where he sold and managed IT Systems, IS projects, and Business Reengineering projects for Fortune 1000 companies. Currently focused on TPN’s delivery excellence, Nick has overseen successful engagements for clients such as Alure Home Improvement, Citrix, eBay, Kodak, Resurrection Health, Sony, and Symantec. Nick holds a bachelors degree from Babson College.
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Butch Stearns | Chief Customer Officer, The Pulse Network
Responsible for The Pulse’s community outreach and lead generation, original programming and corporate communications, Butch brings more than two decades of TV and Radio sports broadcasting experience, along with extensive sports marketing and sales experience. His broadcasting experience includes WFXT-TV Fox 25 Boston, Comcast Sportsnet New England, WMAQ-TV (NBC) Chicago, KAAL-TV (ABC), WEEI Boston, WDFN Detroit, KFAN Minneapolis, and the Sporting News Radio Network. He is a frequent host/emcee at fundraising events in the Boston area and since 1987 has maintained the Arthur F. Stearns memorial fund. Butch holds a bachelors degree from Stonehill College.
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Jason Thibeault | Senior Director of Marketing Strategy for Limelight Networks
Jason Thibeault is the senior director of marketing strategy for Limelight Networks. In this role he helps direct Limelight’s corporate messaging and positioning, develops whitepapers and e-books, blogs, and evangelizes the Limelight solution offering to audiences around the world. He holds a B.A. in English from the University of California, Irvine Honors Program and a M.A. in English, with distinction, from California State University, Northridge. Jason is the co-author of the marketing thought-leadership book ‘Recommend This! Delivering Digital Experiences People Want to Share’ (Wiley), the middle-reader chapter series ‘Marmalade’ (Dime Novel Books), and rethinkeverythingblog.com. He is an inventor on a number of technical patents with Limelight Networks.
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Tim Walters | Partner & Principal Analyst, Digital Clarity Group
A founding partner of Digital Clarity Group, Tim has vast experience helping companies engage with both consumers and employees. An early advocate of personalized and relevant web sites, he is also an expert on intranets and the future of work. His background in research, teaching, and software marketing and strategy makes Tim a valued advisor to enterprises as well as solution providers. Prior to DCG, Tim was a Senior Analyst and Advisor at Forrester Research, where he covered WCM, intranets, the next-generation Information Workplace, portal servers, and translation/globalization practices. He also served as director of international marketing and strategy for FatWire Software, where he was instrumental in charting the transition from WCM to web experience management (WEM). Earlier, Tim was a professor at the University of Rochester and New York University. Tim currently resides in Germany with his wife and son. When not digging into the latest research on digital disruption, he enjoys motor sports and alpine hiking, but not at the same time.
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Jillian Vorce | Networking Ambassador
Jillian Vorce is a renowned Professional Connector who thrives on working with organizations who are focused on and committed to creating authentic engagement with their stakeholders. Through consulting, teaching workshops and her soon-to-launch podcast and book, Jillian presents strategies ad tactics to develop and nurture relationships with customers, clients, employees, donors and volunteers. Jillian has built a vast and diverse global network that she leverages to create more success. She believes modern tools and technologies can empower each individual to create their own ecosystem, fostering an abundance of opportunities. This is the basis of her signature “Digital Handshake”.
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Kirby Wadsworth | Chief Marketing Officer at Limelight Networks
Kirby Wadsworth has served as Chief Marketing Officer at Limelight Networks since June 2012. Prior to joining Limelight, Mr. Wadsworth served as Vice President, Global Marketing for F5 Networks, Inc., a provider of cloud computing services, from September 2007 to May 2012. Prior to that, Mr. Wadsworth served as Senior Vice President, Marketing and Business Development for Acopia Networks, Inc., a provider of file virtualization services, from August 2006 to September 2007. Mr. Wadsworth received an M.B.A. from the Kellogg School of Management at Northwestern University and a B.S. in Information Systems from Northeastern University.
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Tom Webster | VP of Strategy, Edison Research
Tom is a specialist in consumer behavior, and has spent nearly 20 years telling stories with numbers and trying to gain insights from data. If you believe brands need to become media, then brands need to understand their audience–and that’s simply not possible without inviting them into the process. That’s been the foundation of his work, and has driven his passion for helping brands understand just what it takes to incorporate the voice of the consumer into their marketing, sales and operations.
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Byron White | Founder, ideaLaunch
ideaLaunch was founded by Byron White, one of the original content marketing revolutionaries and serial entrepreneur who balks at the word “can’t.” After a battle with cancer in 1992, he founded the Lost Ball Golf Tournament that’s raised more than $100k for the Jimmy Fund. His giving nature is likewise noted with his proudest accomplishment, which is gainfully employing so many people over the years as an entrepreneur. This published author, popular speaker, radio and webinar host doubles as an outdoor gas grill fanatic. Working is his thrill and passion, although he strives to make it fun and does in fact cherish every minute with his wife.
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